Siemens – Simply Lease

Project made in collaboration by Mufu Creative & Nox Studio The Project Our studio was commissioned to produce a comprehensive explainer video for Siemens Financial…

Project made in collaboration by Mufu Creative & Nox Studio

The Project Our studio was commissioned to produce a comprehensive explainer video for Siemens Financial Services, focusing on their SimplyLease platform. The goal was to demystify the digital leasing process for modern businesses by creating a visually clean and professional narrative.

The Narrative The animation guides the viewer through the entire digital ecosystem of the service:

• Accessibility: Demonstrating how the platform works entirely online, 24/7, across various devices.
• Speed & Efficiency: Highlighting a “15-minute” application process and an automated credit decision delivered in just “7 minutes”.
• Simplicity: Visualizing a step-by-step UI, from selecting office or IT equipment to the final digital signature.
• Flexibility: Showcasing financing options with adjustable terms and tax-friendly solutions.

Our Studio’s Execution We handled the complete motion design and technical animation for this production. Our team focused on:

• UI/UX Motion: Creating high-fidelity animations of the application interface to ensure the user journey was easy to follow.
• Dynamic Transitions: Developing a seamless flow between isometric environments and detailed product close-ups.
• Visual Consistency: Maintaining the strict corporate identity of Siemens through precise use of color, typography, and minimalist vector graphics.

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Production Note: Our studio managed the full animation of all graphical, environmental, and UI elements throughout the film. (The character hand animation was provided as a separate asset).